Whether you are a sole trader or a bluechip organization, an Internet presence is an essential part of your marketing strategy. You could set up on your own ISP free space but a domain name like bethrow.homepages.public.freespace.co.uk is not as easily remembered as bethrow.co.uk.

Step 1 is to register your domain name. You could point this to your free space if you wished but you will never get top search engine rankings whilst hosted on free space because the search robots will automatically default back to the free space domain name.

Step 2 is to get some quality web hosting space. This should be fast, reliable and offer facilities to be able to include dynamic content such as databases, cgi scripts and e-mail accounts.

Step 3 is to get your site designed professionally. A poor quality design could give the first impression to potential customers that you are a poor quality or even a rogue trader.

By choosing Bethrow as your web consultants, you will have access to all the above benefits as well as extensive on-going customer support which can include:

Proof Reading – we can type and check all content for appropriate grammar spelling and layout.
Content Management – to ensure your website content is kept up to date we can offer you the choice of full Content Management or self Content Management via an easy to use online Control Panel. By choosing the full Content Management you are left free to do what you do best and run your business.
Web Hosting Management – while your site is hosted with Bethrow we will ensure a 99.9% guaranteed up-time. If this target is not reached we operate a pro rata refund policy. We will also give guidance in setting up your e-mail accounts and make any necessary amendments.

Once you have made your web site choices you would then need to include it on all promotional material and advertising. We would ensure that it is optimized for search engine rankings.